Learn a bit more about my background, areas of focus and side-projects
Hi, I'm Alex. I'm a brand + product designer focused on crafting end-to-end digital experiences. I currently work at ustwo in Sydney, Australia.
During my career, I've been fortunate enough to work with brands & organisations such as Qantas, Defence Force Recruiting, Nescafé, eBay, Vogue, ESPN, CSIRO and The Department of Industry, Innovation & Science.
I feel comfortable wearing multiple hats on a project or working within a finely-tuned, diversely skilled product team. I believe that the small details make the design memorable and that thoughtful insights make them meaningful.
Whilst my speciality is in digital experience, a perfect side project for me would be a bespoke typeface, album cover artwork or brand identity for a film or NBA player.
My areas of focus
Digital
Responsive Web Design
Mobile App Design
Design Systems
User Experience
Rapid Prototyping
Information Architecture
User Testing
Brand
Brand Identity
Brand Guidelines
Logo Design
Creative
Art Direction
Concept Development
Writing
A Future Away: Travel Writing & Photography
A Future Away is a travel blog I started with my wife, Lena, in 2018. Together we have travelled to, photographed and written about destinations across Asia & Europe
Recent Writing
Some of my (mostly travel) photography
Want to chat? Get in touch
Copyright © 2020 Alex Dale